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What is a six-letter word that immediately comes to mind when you need some information on the Internet? You probably thought of Google. But Google wasn’t always the name of the famous search engine. In fact, the original name was BackRub!
BackRub was the name two graduate students gave to the new search engine they developed in 1996. They called it BackRub because the engine used backlinks to measure the popularity of Web sites. Later, they wanted a better name — a name that suggests huge quantities of data. They thought of the word googol. (A googol is a number followed by 100 zeros.) When they checked the Internet registry of names to see if googol was already taken, one of the students misspelled the word by mistake, and that’s how Google was born.
Google is just one example of a name change in the business world. Many other companies have decided to change their names or the names of their products. Here are some more examples:
Jerry Yang and David Filo, two young computer specialists, developed a guide to Internet content in 1994. They called it “Jerry and David’s Guide to World Wide Web.” But they soon realized that this wasn’t a very catchy name, so they searched through a dictionary and found a better one: “Yahoo.”
Sometimes companies change their names because of the popularity of one of their products. In 1962, a young runner named Phil Knight started a company called Blue Ribbon Sports. In 1971, Knight decided to design and manufacture his own brand of shoes. He named the shoes after the Greek goddess of victory — Nike. Nike shoes became so well known that Knight changed the name of the whole company to Nike.
【小題1】According to the text, Google       .

A.has been famous since 1996
B.is a result of a spelling mistake
C.means a number followed by 100 zeros
D.is the original name of the search engine
【小題2】Jerry and David changed the guide’s name to Yahoo because the original name        .
A.had been registeredB.had been forgotten
C.was not attractiveD.was too short
【小題3】The company Nike got its name from        .
A.its foundersB.its customers
C.its popular productsD.its advanced techniques
【小題4】Which of the following can be the best title for the text?
A.The name changesB.The history of Google
C.How to choose a name?D.Why are names important?


【小題1】B
【小題2】C
【小題3】C
【小題4】A

解析試題分析:這篇文章主要講了各個公司名字的改變。有的是拼寫錯誤的結果,有的是公司的名字來源于它最受歡迎的產品。
【小題1】理解題:根據When they checked the Internet registry of names to see if googol was already taken, one of the students misspelled the word by mistake, and that’s how Google was born. 可知Google是拼寫錯誤的結果,故選B。
【小題2】細節(jié)題:根據Jerry Yang and David Filo, two young computer specialists, developed a guide to Internet content in 1994. They called it “Jerry and David’s Guide to World Wide Web.” But they soon realized that this wasn’t a very catchy name, so they searched through a dictionary and found a better one: “Yahoo.”可知他們把名字改成Yahoo,是因為最初的名字不吸引人,故選C。
【小題3】細節(jié)題:根據He named the shoes after the Greek goddess of victory — Nike. Nike shoes became so well known that Knight changed the name of the whole company to Nike.
可知Nike公司的名字來源于它最受歡迎的產品,故選C。
【小題4】主旨題:這篇文章主要講了名字的改變,故選A。
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