7.When it comes to food qualiy,do you get what you pay for?Not necessarily.
According to recent findings,price does have an effect on what we think of the quality of food,but it may not always truly show how good the food is.The study was carried out by researchers from Cornell University in the US and published in the Journal of Product & Brand Management.
The research team said that psychologists (心理學(xué)家) have long believed that an experience's strongest part (the peak (高峰) ) and last part (the end) decide what we think about the quality of that experience.
For their study,lead researcher David Just,PhD,and his colleagues decided to test whether this idea changes depending on how much we pay for an experience.In this case (情況),the experience was eating at a restaurant.
The researchers invited 139people to an all-you-can-eat Italian restaurant.The ubjects were put in two groups:the people in one group were charged 4(26yuan)fortheirmeals,whiletheotherswerecharged8.
After eating,everyone was asked to rate (評(píng)價(jià)) the taste,enjoyment and satisfaction of each slice (切片) of pizza they ate,then rate the overall (全部的) experience.
The team found that when it came to overall enjoyment and taste of the pizza for subjects who paid 4fortheirmeal,thepeak-endideawastrue;theyratedtheoverallexperiencebasedonthepeakratingoftasteandthelastslicetheyate.Theparticipants(參與者)whopaid8for their meal,however,rated their overall experience based only on what they thought of the first slice of pizza they ate.
The team said their findings suggested that other things can change what you pay attention to in judging quality.This study,for example,found that how we judge a meal may be greatly affected by the price we pay for it.
"It is really incredible how simply increasing the price can lead one to focus so much less on the end experience and so much more on the first impression,"Just told Medical News Today.
He also said that restaurants could use these results to improve their prformance:businesses charging high prices could do better if they gave their customers the best experience first,while lower-priced business may be better off saving the best for last.
28.We can conclude from the research mentioned in the article thatB.
A.lower prices for fod always mean a better experience for customers
B.how much people pay for their food could change their judgment of their eating experience
C.people tend to decide the quality of their food based on the way it first tastes
D.a(chǎn)sking people to pay more for their food could improve their eating experience
29.The underlined word"incredible"in the second to last paragraph probably meansC.
A.doubtful B.expected C.surprising D.impossible
30.According to the study,first-class restaurants can improve their performance byD.
A.charging their customers less for the food
B.saving the best dishes for the last
C.following strict standards to improve the quality of their food
D.presenting their best food to customers first.
分析 本文是一篇科教類(lèi)閱讀,當(dāng)提到食物質(zhì)量時(shí),你能得到你所支付的么?答案是不一定.本文以此展開(kāi)談?wù),主要講述了根據(jù)最近的調(diào)查結(jié)果,價(jià)格有影響我們認(rèn)為質(zhì)量的食物,但它可能并不總是真正展示良好的食物.
解答 28.答案:B.細(xì)節(jié)理解題.根據(jù)"The team said their findings suggested that other things can change what you pay attention to in judging quality.This study,for example,found that how we judge a meal may be greatly affected by the price we pay for it."可知,為他們的食物支付多少錢(qián)可能會(huì)改變他們的判斷他們的飲食經(jīng)驗(yàn).故選B.
29.答案:C.詞義猜測(cè)題.根據(jù)"It is really incredible how simply increasing the price can lead one to focus so much less on the end experience and so much more on the first impression"可推測(cè)出,句意為"這真的是令人難以置信的簡(jiǎn)單增加價(jià)格如何結(jié)束讓人少了很多關(guān)注經(jīng)驗(yàn)和更多的第一印象".故該詞意為難以置信的.故選C.
30.答案:D.細(xì)節(jié)理解題.根據(jù)"He also said that restaurants could use these results to improve their prformance:businesses charging high prices could do better if they gave their customers the best experience first,while lower-priced business may be better off saving the best for last."可知,一流的餐館可以改善他們的表現(xiàn),首先向客戶(hù)介紹他們的最好的食物.故選D.
點(diǎn)評(píng) 本文是一篇科教類(lèi)閱讀,題目涉及多道細(xì)節(jié)理解題.詞義猜測(cè)題.做題時(shí)學(xué)生應(yīng)仔細(xì)閱讀原文,把握文章主要內(nèi)容,聯(lián)系文章上下文內(nèi)容并結(jié)合所給選項(xiàng)含義,從中選出正確答案,一定要做到有理有據(jù),切忌胡亂猜測(cè)