科目：高中英語 來源：讀想用 高二英語（下） 題型：053
閱讀下列短文，從每題所給的四個選項（A、B、C和D）中，選出最佳選項。
Read the following text and choose the most suitable heading from A
F for each paragraph．There are extra headings which you do not need．
|
A．Advertisements influence people's future lives B．Advertisements increase production C．Advertisements can be seen everywhere D．People's impression on advertisements E．Advertising on the Internet F．Advertising influences people's purchasing |
1．________
Advertisements come in many different sizes and shapes these days．In cities，you can see them on the sides of buses，taxis and trains．There are advertisements high up on the sides of buildings，lit up by day and by night to catch our attention．Many people are walking advertisements！The names of famous brands（商標，牌子），like Nike，Pepsi，Guess and
Apple，appear on shoes，clothing and bags．So when people go about their daily lives using these branded products，they are helping the manufacturers to sell more of them．
2．________
It is the goal of every company to get you to recognize its name．To do this，he company's name is always printed in the same way，using the same letters and the same colors．So，when customers see the same“l(fā)ook”to the company name day-in and day-out（日復(fù)一日，每天），they begin to recognize it without having to read it．When this happens，the advertisement is a success．The buyer recognizes the brand on certain products when they are shopping．So they are more inclined（傾向于）to purchase these products instead of the ones whose brands they don't know as well．This technique is called“brand recognition”and it is a clever way to increase company sales．It is very widely Practiced in the advertising industry．You might like to make a list of the brands that you recognize and see if you have bought those products．When you do this exercise you will agree that advertising has influenced（影響）the way you buy things and use them in your life．
3．________
Advertisements can be placed nearly everywhere and they have become enormously popular on the Internet．That means that customers can see them at any time and from any place，provided they can access（進入）the Internet．A new type of commerce has developed，called e-commerce（“ e”stands for electronic），and every kind of product can be bought and sold using the Internet．This latest marketplace is very new and exciting，and many experts believe that it will change the way that advertising，shopping and commerce are done In the future．
4．________
We cannot predict the future of advertising，but one thing is certainadvertisements are here to stay and will always be a source of information，humor，creativity and innovation （創(chuàng)新）which influences our lives．
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科目：高中英語 來源： 題型：閱讀理解
Bill Javis took over our village’s news-agency at a time of life when most of us only wanted to relax. He just thought he would like something but not too much to do, and the news-a??gency was ready-made. The business produced little enough for him, but Bill was a man who only wanted the simplicity and order and regularity of the job. He had been a long-serving sailor, and all his life had done everything by the clock.
Every day he opened his shop at 6:00 a. m. to catch the early trade; the papers arrived on his doorstep before that. Many of Bill’s customers were city workers, and the shop was convenient for the station. Business was tailing off by 10 o’clock, so at eleven sharp Bill closed for lunch. It was hard luck on anybody who wanted a paper or magazine in the after??noon, for most likely Bill would be down on the river bank, fishing, and his neatest competitor was five kilometers away. Sometimes in the afternoon-, the evening paper landed on the doorway, and at 4 o’ clock Bill reopened his shop. The evening rush lasted till seven, and it was worthwhile.
He lived in a flat above the ship, alone. Except in the very bad weather, you always knew where to find him in the af??ternoon, as I have said. Once, on a sunny afternoon, I walked home along the river bank from a shopping trip to the village. By my watch it was three minutes past four, so I was aston??ished to see Bill sitting there on his little chair with a line in the, water. He had no luck, I could, see, but he was making no effort to move. “What’s wrong, Bill?” I called out from the path.
For answer, he put a hand in his jacket and took out a big, golden object. For a moment I had no idea what it could be, and then it suddenly went off with a noise like a fire en??gine. Stopping the bell, Bill held the thing up and called back, "Ten to four, you see, and this is dead right. "
I had never known anyone carrying a brass alarm clock round with him before.
5. Bill Javis became a news-agent when ________.
A. he need the money. B. he decided to take things easy
C. he was quite an old man D. he gave up clock-repairing
6. Bill opened the shop so early in the day because ________.
A. he liked to do as much as possible before he went to work
B. the shop had to be open when the morning papers came
C. he was never sure of time
D. it was then that he did a lot of business
7. On that sunny afternoon, the writer was surprised when he saw Bill because ________.
A. he thought it was late for Bill to be still fishing
B. he thought Bill was ill, since he was not moving at all
C. Bill had not caught anything, and that seemed strange
D. Bill stayed in his flat
8. From the information given in the passage, who or what do you think was wrong?
A. The bell was; it must have gone off at the wrong time.
B. Bill was; he had dropped off to sleep.
C. The writer’s watch was fast.
D. Bill’s clock was wrong; it was old.
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科目：高中英語 來源： 題型：閱讀理解
Bill Javis took over our village’s news-agency at a time of life when most of us only wanted to relax. He just thought he would like something but not too much to do, and the news-a??gency was ready-made. The business produced little enough for him, but Bill was a man who only wanted the simplicity and order and regularity of the job. He had been a long-serving sailor, and all his life had done everything by the clock.
Every day he opened his shop at 6:00 a. m. to catch the early trade; the papers arrived on his doorstep before that. Many of Bill’s customers were city workers, and the shop was convenient for the station. Business was tailing off by 10 o’clock, so at eleven sharp Bill closed for lunch. It was hard luck on anybody who wanted a paper or magazine in the after??noon, for most likely Bill would be down on the river bank, fishing, and his nearest competitor was five kilometers away. Sometimes in the afternoon, the evening paper landed on the doorway, and at 4 o’clock Bill reopened his shop. The evening rush lasted till seven, and it was worthwhile.
He lived in a flat above the shop, alone. Except in the very bad weather, you always knew where to find him in the af??ternoon, as I have said. Once, on a sunny afternoon, I walked home along the river bank from a shopping trip to the village. By my watch it was three minutes past four, so I was aston??ished to see Bill sitting there on his little chair with a line in the water. He had no luck, I could see, but he was making no effort to move.
“What’s wrong, Bill?” I called out from the path.
For answer, he put a hand in his jacket and took out a big, golden object. For a moment I had no idea what it could be, and then it suddenly went off with a noise like a fire en??gine. Stopping the bell, Bill held the thing up and called back, “Ten to four, you see, and this is dead right.”
I had never known anyone carrying a brass alarm clock round with him before.
Bill Javis became a news-agent when _______.
A. he needed the money
B. he was quite an old man
C. he decided to take up fishing
D. he gave up clock-repairing
Bill opened the shop so early in the day because _______.
A. he liked to do as much as possible before he went to work
B. the shop had to be open when the morning papers came
C. he was never sure of time
D. it was then that he did a lot of business
From the information given in the passage, who or what do you think was wrong?
A. The bell was－it must have gone off at the wrong time.
B. Bill was－h(huán)e had dropped off to sleep.
C. The writer’s watch was－it was fast.
D. Bill’s clock was－it was old.
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科目：高中英語 來源： 題型：閱讀理解
第三部分：閱讀理解（共15小題；每小題2分，滿分30分）
閱讀下列短文，從每題所給的A、B、C、D四個選項中，選出最佳選項，并在答題紙上將該項涂黑。
Bill Javis took over our village’s news-agency at a time of life when most of us only wanted to relax. He just thought he would like something but not too much to do, and the news-a??gency was ready-made. The business produced little enough for him, but Bill was a man who only wanted the simplicity and order and regularity of the job. He had been a long-serving sailor, and all his life had done everything by the clock.
Every day he opened his shop at 6:00 a. m. to catch the early trade; the papers arrived on his doorstep before that. Many of Bill’s customers were city workers, and the shop was convenient for the station. Business was tailing off by 10 o’clock, so at eleven sharp Bill closed for lunch. It was hard luck on anybody who wanted a paper or magazine in the after??noon, for most likely Bill would be down on the river bank, fishing, and his nearest competitor was five kilometers away. Sometimes in the afternoon, the evening paper landed on the doorway, and at 4 o’clock Bill reopened his shop. The evening rush lasted till seven, and it was worthwhile.
He lived in a flat above the shop, alone. Except in the very bad weather, you always knew where to find him in the af??ternoon, as I have said. Once, on a sunny afternoon, I walked home along the river bank from a shopping trip to the village. By my watch it was three minutes past four, so I was aston??ished to see Bill sitting there on his little chair with a line in the water. He had no luck, I could see, but he was making no effort to move.
“What’s wrong, Bill?” I called out from the path.
For answer, he put a hand in his jacket and took out a big, golden object. For a moment I had no idea what it could be, and then it suddenly went off with a noise like a fire en??gine. Stopping the bell, Bill held the thing up and called back, “Ten to four, you see, and this is dead right.”
I had never known anyone carrying a brass alarm clock round with him before.
71. Bill Javis became a news-agent when _______.
A. he needed the money
B. he was quite an old man
C. he decided to take up fishing
D. he gave up clock-repairing
72. Bill opened the shop so early in the day because _______.
A. he liked to do as much as possible before he went to work
B. the shop had to be open when the morning papers came
C. he was never sure of time
D. it was then that he did a lot of business
73. From the information given in the passage, who or what do you think was wrong?
A. The bell was－it must have gone off at the wrong time.
B. Bill was－h(huán)e had dropped off to sleep.
C. The writer’s watch was－it was fast.
D. Bill’s clock was－it was old.
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科目：高中英語 來源：北京四中09-10學(xué)年高二下期末考試 題型：閱讀理解
Bill Javis took over our village’s news-agency at a time of life when most of us only wanted to relax. He just thought he would like something but not too much to do, and the news-agency was ready-made. The business produced little enough for him, but Bill was a man who only wanted the simplicity and order and regularity of the job. He had been a long-serving sailor, and all his life had done everything by the clock.
Every day he opened his shop at 6:00 a. m. to catch the early trade; the papers arrived on his doorstep before that. Many of Bill’s customers were city workers, and the shop was convenient for the station. Business was tailing off by 10 o’clock, so at eleven sharp Bill closed for lunch. It was hard luck on anybody who wanted a paper or magazine in the afternoon, for most likely Bill would be down on the river bank, fishing, and his nearest competitor was five kilometers away. Sometimes in the afternoon, the evening paper landed on the doorway, and at 4 o’clock Bill reopened his shop. The evening rush lasted till seven, and it was worthwhile.
He lived in a flat above the shop, alone. Except in the very bad weather, you always knew where to find him in the afternoon, as I have said. Once, on a sunny afternoon, I walked home along the river bank from a shopping trip to the village. By my watch it was three minutes past four, so I was astonished to see Bill sitting there on his little chair with a line in the water. He had no luck, I could see, but he was making no effort to move.
“What’s wrong, Bill?” I called out from the path.
For answer, he put a hand in his jacket and took out a big, golden object. For a moment I had no idea what it could be, and then it suddenly went off with a noise like a fire engine. Stopping the bell, Bill held the thing up and called back, “Ten to four, you see, and this is dead right.”
I had never known anyone carrying a brass alarm clock round with him before.
1.Bill Javis became a news-agent when _______.
A. he needed the money
B. he was quite an old man
C. he decided to take up fishing
D. he gave up clock-repairing
2.Bill opened the shop so early in the day because _______.
A. he liked to do as much as possible before he went to work
B. the shop had to be open when the morning papers came
C. he was never sure of time
D. it was then that he did a lot of business
3.From the information given in the passage, who or what do you think was wrong?
A. The bell was－it must have gone off at the wrong time.
B. Bill was－h(huán)e had dropped off to sleep.
C. The writer’s watch was－it was fast.
D. Bill’s clock was－it was old.
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