Wise buying is a positive way in which you can make your money ____1____ further. The __2__ you go about purchasing something or a service can actually save you money or can add __3__ the cost.
____4___ the simple example of a hairdryer. If you are buying a hairdryer, you might __5__ that you are making the __6__ buy if you choose one whose look you like and which is also the cheapest __7__ price. __8____ when you get it home you may find that it __9__ twice as long as a more expensive __10__ to dry your hair. The cost of the electricity plus the cost of your time could well make your hairdryer the most __11__ one of all.
So what principles should you __12__ when you go out shopping? If you keep your home, your car or any valuable __13__ in excellent condition, __14__ will be saving money in the long __15__.
__16__ you buy a new appliance, talk to someone who owns one. If you can, use it or borrow it to check it suits your particular __17__. Before you buy an expensive item, or a __18__, do check the price and __19__ is on offer. If possible, choose __20__ three items or three estimates.
1.A.running B.do C.go D.pay
2.A.form B.fashion C.way D.method
3.A.up B.to C.in D.on
4.A.Make B.Look C.Take D.Put
5.A.convince B.a(chǎn)ccept C.examine D.think
6.A.proper B.best C.reasonable D.most
7.A.for B.with C.in D.on
8.A.But B.However C.Still D.Even
9.A.spends B.takes C.lasts D.consumes
10.A.mode B.copy C.sample D.model
11.A.cheap B.expensive C.best D.valuable
12.A.a(chǎn)dopt B.lay C.stick D.a(chǎn)dapt
13.A.products B.possession C.material D.ownership
14.A.it B.they C.you D.we
15.A.run B.interval C.period D.time
16.A.After B.Until C.Before D.When
17.A.function B.purpose C.goal D.task
18.A.car B.hairdryer C.service D.feelings
19.A.what B.which C.that D.this
20.A.of B.in C.by D.from
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科目:高中英語(yǔ) 來(lái)源:浙江省余姚中學(xué)09-10學(xué)年度高一下學(xué)期課時(shí)訓(xùn)練二英語(yǔ)試卷 題型:完型填空
第二節(jié):完形填空(共20小題;每小題1分,滿分20分)
閱讀下面短文,掌握其大意,然后從21-40各題所給的四個(gè)選項(xiàng)(A、B、C和D)中,選出最佳選項(xiàng),并在答題紙上將該選項(xiàng)標(biāo)號(hào)涂黑。
Wise buying is a positive way in which you can make your money go further. The 21 you go about purchasing an article or a service can actually 22 you money or can add 23 the cost.
Take the 24 example of a hairdryer. If you are buying a hairdryer, you might 25 that you are making the 26 buy if you choose one 27 look you like and which is also the cheapest 28 price. But when you get it home you may find that it 29 twice as long as a more expensive 30 to dry your hair. The cost of the electricity plus the cost of your time could well 31 your hairdryer the most expensive one of all.
So what principles should you 32 when you go out shopping?
If you 33 your home, your car or any valuable 34 in excellent condition, you’ll be saving money in the long 35 .
Before you buy a new 36 , talk to someone who owns one. If you can, use it or borrow it to check it suits your particular 37 .
Before you buy an expensive 38 , or a service, do check the price and 39 is on offer. If possible, choose 40 three items or three estimates.
21. A. form B. fashion C. way D. method
22. A. save B. preserve C. raise D. obtain
23. A. up B. to C. in D. on
24. A. easy B. single C. simple D. similar
25. A. convince B. accept C. examine D. think
26. A. proper B. best C. reasonable D. most
27. A. its B. which C. whose D. what
28. A. for B. with C. in D. on
29. A. spends B. takes C. lasts D. consumes
30. A. mode B. copy C. sample D. model
31. A. cause B. make C. leave D. prove
32. A. adopt B. lay C. stick D. adapt
33. A. reserve B. decorate C. store D. keep
34. A. products B. possession C. material D. ownership
35. A. run B. interval C. period D. time
36. A. appliance B. equipment C. utility D. facility
37. A. function B. purpose C. goal D. task
38. A. component B. element C. item D. particle
39. A. what B. which C. that D. this
40. A. of B. in C. by D. from
查看答案和解析>>
科目:高中英語(yǔ) 來(lái)源:廣東省執(zhí)信中學(xué)等四校2009-2010學(xué)年高二下學(xué)期期末聯(lián)考試題(英語(yǔ)) 題型:閱讀理解
The appeal of advertising to buying motives can have both negative and positive effects. Consumers may be convinced to buy a product of poor quality or high price because of an advertisement. For example, some advertisers have appealed to people’s desire for better fuel economy for their cars by advertising automotive products that improve gasoline mileage. Some of the products work. Others are worthless and a waste of consumers’ money.
Sometimes advertising is intentionally misleading. A few years ago a brand of
bread was offered to dieters (節(jié)食者) with the message that there were fewer calories in every slice. It turned out that the bread was not dietetic (適合于節(jié)食的), but just regular bread. There were fewer calories because it was sliced very thin, but there were the same number of calories in every loaf.
On the positive side, emotional appeals may respond to a consumer’s real concerns. Consider fire insurance. Fire insurance may be sold by appealing to fear of loss. But fear of loss is the real reason for fire insurance. The security of knowing that property is protected by insurance makes the purchase of fire insurance a worthwhile investment for most people. If consumers consider the quality of the insurance plans as well as the message in the ads, they will benefit from the advertising.
Each consumer must evaluate her or his own situation. Are the benefits of the product important enough to justify buying it? Advertising is intended to appeal to consumers, but it does not force them to buy the product. Consumers still control the final buying decision.
56. Advertising can persuade the consumer to buy worthless products by _________.
A. stressing their high quality
B. convincing him of their low price
C. maintaining a balance between quality and price
D. appealing to his buying motives
57. The reason why the bread advertisement is misleading is that ________.
A. thin slices of bread could contain more calories
B. the loaf was cut into regular slices
C. the bread was not genuine bread
D. the total number of calories in the loaf remained the same
58. The passage tells us that _______.
A. sometimes advertisements really sell what the consumer needs
B. advertisements occasionally force consumers into buying things they don’t need
C. the buying motives of consumers are controlled by advertisements
D. fire insurance is seldom a worthwhile investment
59. It can be inferred from the passage that a smart consumer should ________.
A. think carefully about the benefits described in the advertisements
B. guard against the deceiving nature of advertisements
C. be familiar with various advertising strategies
D. avoid buying products that have strong emotional appeal
60. The passage is mainly about ________.
A. how to make a wise buying decision
B. ways to protect the interests of the consumer
C. the positive and negative aspects of advertising
D. the function of advertisements in promoting sales
查看答案和解析>>
科目:高中英語(yǔ) 來(lái)源:浙江省09-10學(xué)年度高一下學(xué)期課時(shí)訓(xùn)練二英語(yǔ)試卷 題型:完型填空
第二節(jié):完形填空(共20小題;每小題1分,滿分20分)
閱讀下面短文,掌握其大意,然后從21-40各題所給的四個(gè)選項(xiàng)(A、B、C和D)中,選出最佳選項(xiàng),并在答題紙上將該選項(xiàng)標(biāo)號(hào)涂黑。
Wise buying is a positive way in which you can make your money go further. The 21 you go about purchasing an article or a service can actually 22 you money or can add 23 the cost.
Take the 24 example of a hairdryer. If you are buying a hairdryer, you might 25 that you are making the 26 buy if you choose one 27 look you like and which is also the cheapest 28 price. But when you get it home you may find that it 29 twice as long as a more expensive 30 to dry your hair. The cost of the electricity plus the cost of your time could well 31 your hairdryer the most expensive one of all.
So what principles should you 32 when you go out shopping?
If you 33 your home, your car or any valuable 34 in excellent condition, you’ll be saving money in the long 35 .
Before you buy a new 36 , talk to someone who owns one. If you can, use it or borrow it to check it suits your particular 37 .
Before you buy an expensive 38 , or a service, do check the price and 39 is on offer. If possible, choose 40 three items or three estimates.
21. A. form B. fashion C. way D. method
22. A. save B. preserve C. raise D. obtain
23. A. up B. to C. in D. on
24. A. easy B. single C. simple D. similar
25. A. convince B. accept C. examine D. think
26. A. proper B. best C. reasonable D. most
27. A. its B. which C. whose D. what
28. A. for B. with C. in D. on
29. A. spends B. takes C. lasts D. consumes
30. A. mode B. copy C. sample D. model
31. A. cause B. make C. leave D. prove
32. A. adopt B. lay C. stick D. adapt
33. A. reserve B. decorate C. store D. keep
34. A. products B. possession C. material D. ownership
35. A. run B. interval C. period D. time
36. A. appliance B. equipment C. utility D. facility
37. A. function B. purpose C. goal D. task
38. A. component B. element C. item D. particle
39. A. what B. which C. that D. this
40. A. of B. in C. by D. from
查看答案和解析>>
科目:高中英語(yǔ) 來(lái)源:廣東省等四校20092010學(xué)年高二下學(xué)期期末聯(lián)考試題(英語(yǔ)) 題型:閱讀理解
The appeal of advertising to buying motives can have both negative and positive effects. Consumers may be convinced to buy a product of poor quality or high price because of an advertisement. For example, some advertisers have appealed to people’s desire for better fuel economy for their cars by advertising automotive products that improve gasoline mileage. Some of the products work. Others are worthless and a waste of consumers’ money.
Sometimes advertising is intentionally misleading. A few years ago a brand of
bread was offered to dieters (節(jié)食者) with the message that there were fewer calories in every slice. It turned out that the bread was not dietetic (適合于節(jié)食的), but just regular bread. There were fewer calories because it was sliced very thin, but there were the same number of calories in every loaf.
On the positive side, emotional appeals may respond to a consumer’s real concerns. Consider fire insurance. Fire insurance may be sold by appealing to fear of loss. But fear of loss is the real reason for fire insurance. The security of knowing that property is protected by insurance makes the purchase of fire insurance a worthwhile investment for most people. If consumers consider the quality of the insurance plans as well as the message in the ads, they will benefit from the advertising.
Each consumer must evaluate her or his own situation. Are the benefits of the product important enough to justify buying it? Advertising is intended to appeal to consumers, but it does not force them to buy the product. Consumers still control the final buying decision.
56. Advertising can persuade the consumer to buy worthless products by _________.
A. stressing their high quality
B. convincing him of their low price
C. maintaining a balance between quality and price
D. appealing to his buying motives
57. The reason why the bread advertisement is misleading is that ________.
A. thin slices of bread could contain more calories
B. the loaf was cut into regular slices
C. the bread was not genuine bread
D. the total number of calories in the loaf remained the same
58. The passage tells us that _______.
A. sometimes advertisements really sell what the consumer needs
B. advertisements occasionally force consumers into buying things they don’t need
C. the buying motives of consumers are controlled by advertisements
D. fire insurance is seldom a worthwhile investment
59. It can be inferred from the passage that a smart consumer should ________.
A. think carefully about the benefits described in the advertisements
B. guard against the deceiving nature of advertisements
C. be familiar with various advertising strategies
D. avoid buying products that have strong emotional appeal
60. The passage is mainly about ________.
A. how to make a wise buying decision
B. ways to protect the interests of the consumer
C. the positive and negative aspects of advertising
D. the function of advertisements in promoting sales
查看答案和解析>>
科目:高中英語(yǔ) 來(lái)源: 題型:閱讀理解
The appeal of advertising to buying motives can have both negative and positive effects. Consumers may be convinced to buy a product of poor quality or high price because of an advertisement. For example, some advertisers have appealed to people’s desire for better fuel economy for their cars by advertising automotive products that improve gasoline mileage. Some of the products work. Others are worthless and a waste of consumers’ money.
Sometimes advertising is intentionally misleading. A few years ago a brand of
bread was offered to dieters (節(jié)食者) with the message that there were fewer calories in every slice. It turned out that the bread was not dietetic (適合于節(jié)食的), but just regular bread. There were fewer calories because it was sliced very thin, but there were the same number of calories in every loaf.
On the positive side, emotional appeals may respond to a consumer’s real concerns. Consider fire insurance. Fire insurance may be sold by appealing to fear of loss. But fear of loss is the real reason for fire insurance. The security of knowing that property is protected by insurance makes the purchase of fire insurance a worthwhile investment for most people. If consumers consider the quality of the insurance plans as well as the message in the ads, they will benefit from the advertising.
Each consumer must evaluate her or his own situation. Are the benefits of the product important enough to justify buying it? Advertising is intended to appeal to consumers, but it does not force them to buy the product. Consumers still control the final buying decision.
56. Advertising can persuade the consumer to buy worthless products by _________.
A. stressing their high quality
B. convincing him of their low price
C. maintaining a balance between quality and price
D. appealing to his buying motives
57. The reason why the bread advertisement is misleading is that ________.
A. thin slices of bread could contain more calories
B. the loaf was cut into regular slices
C. the bread was not genuine bread
D. the total number of calories in the loaf remained the same
58. The passage tells us that _______.
A. sometimes advertisements really sell what the consumer needs
B. advertisements occasionally force consumers into buying things they don’t need
C. the buying motives of consumers are controlled by advertisements
D. fire insurance is seldom a worthwhile investment
59. It can be inferred from the passage that a smart consumer should ________.
A. think carefully about the benefits described in the advertisements
B. guard against the deceiving nature of advertisements
C. be familiar with various advertising strategies
D. avoid buying products that have strong emotional appeal
60. The passage is mainly about ________.
A. how to make a wise buying decision
B. ways to protect the interests of the consumer
C. the positive and negative aspects of advertising
D. the function of advertisements in promoting sales
查看答案和解析>>
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