In ancient Egypt, a shopkeeper discovered that he could attract customers to his shop simply by making changes to its environment. Modern businesses have been following his lead, with more tactics(策略).
One tactic involves where to display the goods. For example, stores place fruits and vegetables in the first section. They know that customers who buy the healthy food first will feel happy so that they will buy more junk food(垃圾食品)later in their trip. In department stores, the women’s shoe section is generally next to the women’s cosmetics(化妝品) section:while the shop assistant is going back to find the right size shoe, bored customers are likely to wander over and find some cosmetics they might want to try later.
Besides, businesses seek to appeal to customers’ senses. Stores notice that the smell of baked goods encourages shopping, so they make their own bread each morning and then fan the bread smell into the store throughout the day. Music sells goods, too. Researchers in Britain found that when French music was played, sales of French wines went up.
When it comes to the selling of houses, businesses also use highly rewarding tactics. They find that customers make decision in the first few seconds upon walking in the door, and turn it into a business opportunity. A California builder designed the structure of its houses smartly. When entering the house, the customer would see the Pacific Ocean through the windows, and then the pool through an open stairway leading to the lower level. The instant view of water on both levels helped sell these $10 million houses.
1.Why do stores usually display fruits and vegetables in the first section?
A. To save customers time.
B. To show they are high quality foods.
C. To help sell junk food.
D. To sell them at discount prices.
2.According to Paragraph 3, which of the following encourages customers to buy?
A. Opening the store early in the morning.
B. Displaying British wines next to French ones.
C. Inviting customers to play music.
D. Filling the store with the smell of fresh bread.
3.What is the main purpose of the passage?
A. To explain how businesses turn people into their customers.
B. To introduce how businesses have grown from the past.
C. To report researches on customer behavior.
D. To show dishonest business practices.
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科目:高中英語 來源:2016屆浙江溫州第二外國語學(xué)校高三10月月考英語試卷(解析版) 題型:完形填空
A certain good woman one day said something that hurt her best friend of many years. She regretted it immediately and would have done anything to have taken the words back. So she went to an older, wiser woman in the village and advice.
Listening to her, the older woman the younger woman’s distress and knew she must help her. She also knew she could ease her pain, but she could teach.
Then, she said. “There are things you need to do. The first is extremely difficult. Tonight, Take your best pillows and open a small hole in each one. Then, the sun rises, you must put a single feather on the doorstep of each house in town. When you are through, to me. If you’ve done the first thing , I’ll tell you the second.”
The young woman hurried home to prepare for her chore, the pillows were very to her and very expensive.
All night long, she went from doorstep to doorstep. Her fingers were . The wind was so sharp that it caused her eyes to water, but she ran on through the streets, that there was something she could do to put things the way they once were. Finally she placed the last feather on the steps of the last house. Just as the sun rose, she returned to the older woman.
She was exhausted but ,thinking that her efforts would be rewarded.
“Now,” said the wise woman, “Go back and your pillows. Then everything will be as it was before.”
The young woman was stunned, “You know that’s impossible! The wind each feather as fast as I placed them on the doorsteps! You didn’t say I had to get them back! If this is the second , then things will never be the same.”
“That’s true,” said the older woman. “Never forget. Each of your words is like a feather in the wind. Once , no amount of effort, how heartfelt or sincere, can ever return them to your mouth. Choose your words well and guard them most of all in the presence of those you love.”
1.A. asked about B. asked for C. asked to D. ask around
2.A. witnessed B. touched C. guessed D. sensed
3.A. ever B. almost C. never D. seldom
4.A. one B. two C. three D. four
5.A. feather B. leather C. woolen D. cotton
6.A. when B. after C. as D. before
7.A. come back B. go back C. put back D. draw back
8.A. promptly B. absolutely C. completely D. unfortunately
9.A. so as to B. even though C. now that D. in spite of
10.A. hard B. rare C. nice D. dear
11.A. freezing B. freezingly C. froze D. frozen
12.A. brightened B. widened C. darkened D. broadened
13.A. amazing B. lucky C. thankful D. surprising
14.A. on B. up C. off D. back
15.A. tired B. relieved C. grateful D. nervous
16.A. refill B. get C. purchase D. seek
17.A. blew up B. blew on C. blew away D. blew over
18.A. requirement B. situation C. consequence D. circumstance
19.A. speak B. spoken C. speaking D. being spoken
20.A. however B. whatever C. although D. regardless
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科目:高中英語 來源:2014-2015學(xué)年山東實(shí)驗(yàn)中學(xué)高三第一次診斷性考試英語試卷(解析版) 題型:閱讀理解
D
It is widely acknowledged that it is by no means an easy task to bring up a child well. And our ancestors already understood it well.“It takes an entire village to raise a child.”That’s an old proverb that is being quoted more and more often these days.And I’m pleased about that.
Today,more and more schools are reaching out to involve parents, community members and businesses to help shape a child’s future.
Parents need to be involved in their children’s education in many ways.Helping children with homework and studying,going on a field trip,teaching a craft(手工藝)or coaching a child's sports team are all great ways to be involved with your child's education.And don’t forget to communicate with teachers — they need and respect your input.Studies show that children learn more and schools function better when parents and schools work together.It’s important to stay in touch with your child's education all through his or her school career.
Communities can help children create and achieve new goals.Help with homework, read to a child,coach a children's team,or provide emotional support.Help solve problems and build self-esteem(自尊).Kids need role models and advisers can be role models by sharing their experiences and wisdom.
Businesses can also help shape our children’s future.invite a class from your local school to visit your workplace.You may be providing a glimpse that opens a new world of possibilities.Show students what goes on during a typical day.Give a mini course for students:how to use a computer;how products are made;how machinery works. You may have a developing electrician,teacher,nurse,or even a newspaper reporter on your hands.
It really does take an entire village to raise a child.So share the responsibility— and the joy— of bringing a child to his or her full potential.
1.The implied advice in the proverb“It takes an entire village to raise a child.” is that ____________.
A.All the people in a village should give food to a child
B.More than one party is responsible for a child’s future
C.Children should be brought up in the village where they were born
D.Schools should be set up in the village where a child was raised
2.According to the text,_____________ should talk with teachers to keep in touch with children’s growth?
A.community members B.businesses
C.organizations D.parents
3.The text was written mainly for ______________.
A.newspaper reporters and developing electricians
B.school teachers and students
C.parents and membetrs in organizations
D.education experts and government officials
4.Students can get developed in practical working s kill through ___________.
A.business training B. communlty activities
C.parental involvement D.school teaching
5.Which of the following can be the main idea of idea text?
A.Parents play an important part in children’s education.
B.Communities have no effect on the way to new and high ideals.
C.Parents and other organizations should all be responsible for children’s growth
D.Businesses may arrange softie training courses for students.
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科目:高中英語 來源:2013-2014學(xué)年西藏自治區(qū)高三最后一次模擬統(tǒng)一考試英語試卷(解析版) 題型:短文改錯(cuò)
假定英語課上老師要求同桌之間交換修改作文,請你修改你同桌寫的以下作文。文中共有10處語言錯(cuò)誤,每句中最多有兩處,每處錯(cuò)誤僅涉及一個(gè)單詞的增加、刪除或修改。
增加:把缺詞處加一個(gè)漏詞符號(∧),并在其下面寫出該加的詞。
刪除:把多余的詞用斜線(\)劃掉。
修改:1.在錯(cuò)的詞下劃一橫線,并在該詞下面寫出修改后的詞。
2. 只允許修改10處,多者(從第11處起)不計(jì)分。
I am writing to ask for whether you are able to do me a favor. I want to have a pen pal, hopefully a girl in the early twenties, and with interests similarly to mine. In my mind, he is someone interesting in traveling, swimming, and playing table tennis. Beside, it will be better for her to have a pet dog as I have been keeping one at home for some time. With such pen pal, I hope I can share with her my experiences in traveling, taking care of pets, or whichever we have in common. I believed I will improve my English by doing so and learning more about her country. I am looking forward to hearing from you soon.
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科目:高中英語 來源:2015-2016學(xué)年遼寧大連第二十高級中學(xué)高二10月月考英語試卷(解析版) 題型:閱讀理解
Peter loved to shop used articles. Almost a month ago, he bought popular word game that used little pieces of wood with different letters on them. As he was purchasing it, the salesgirl said, “Uh, look, the game box hasn’t even been opened yet. That might be worth some money. ”
Peter examined the box, and, sure enough, it was completely covered in factory-sealed plastic. And he saw a date of 1973 on the back of the box.
“You should put that up for auction (拍賣) on the Internet, and see what happens.” the salesgirl said.
“Yes, you’re right. People like something rare.” Peter agreed, “I can’t imagine there being very many unopened boxes of this game still around 40 years later.”
“Don’t forget to tell me if you sell it.” the salesgirl smiled.
“No problem.” Peter said.
After he got home, Peter went online to several auction websites looking for his game. But he couldn’t find it. Then he typed in the name of the word game and hit Search. The search result was 543 websites containing information about the changes of the game. Over the years, the game had been produced using letters in different sizes and game boards in different colors. He also found some lists of game fans looking for various versions of the game. Peter emailed some of them, telling them what he had.
Two weeks later, Peter went back to the shop.
“Hello. Do you still remember the unopened word game?”
The salesgirl looked at him for a second, then recognized him and said, “Oh, hi!”
”I’ve got something for you,” Peter said. “I sold the game and made $1,000. Thank you for your suggestion.” He handed her three $ 100 bills.
“Wow!” the salesgirl cried out. “Thank you, I never expected it.”
1.Which of the following best describes Peter’s word game?
A. It was made around 40 years ago.
B. It had game boards in different sizes.
C. It was kept in a plastic bag with a seal.
D. It had little pieces of wood in different colors.
2.What did the salesgirl probably think of Peter’s word game?
A. Old and handy. B. Rare and valuable.
C. Classic and attractive. D. Colorful and interesting
3.What happened at the end of the story?
A. Peter gave the girl $300 as a reward.
B. The salesgirl became Peter’s friend.
C. Peter returned the word game for $ 1,000.
D. The salesgirl felt confused to see Peter again.
4.What is the main theme of the story?
A. It’s important to keep a promise.
B. It’s great to share in other people’s happiness.
C. We should be grateful for the help from others.
D. Something rare is worth a large amount of money.
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科目:高中英語 來源:2015-2016學(xué)年河北定州中學(xué)高二上第一次調(diào)研英語試卷(解析版) 題型:閱讀理解
When your pet has an emergency, first aid is not a substitute for veterinary(獸醫(yī)) treatment. However, before you are able to get your pet to a veterinarian(獸醫(yī)), knowing some basic first aid can help.
Bite Wounds
Approach the pet carefully to avoid getting bitten. Wear a mask for the animal and then check the wound. Clean the wound with large amounts of saline(鹽水). If these are not available, then regular water may be used. Wrap large open wounds to keep them clean.
Bleeding
Apply firm, direct pressure over the bleeding area until the bleeding stops. Hold the pressure for at least 10 minutes. Avoid bandages that cut off circulation.
__________
Check to see if the animal is choking(窒息) on a foreign object. If an animal is not breathing, place it on a firm surface with its left side up. Check for a heartbeat. If you hear a heartbeat but not breathing, close the animal’s mouth and breathe directly into its nose—not the mouth—until the chest expands. Repeat 12 to 15 times per minute.
Burns
Wash the burn immediately with large amounts of cool, running water. Apply an ice pack for 15—20 minutes. Do not place an ice pack directly on the skin. Wrap the pack in a light towel or other cover. If the animal has large quantities of dry chemicals on it skin, brush them off. Water may activate some dry chemicals.
Fractures (骨折)
Symptoms include pain, inability to use a limb (腿). Wear a mask for the pet and look for bleeding. If you can control bleeding without causing more injury, then do so. Watch for signs of shock. Don’t try to set the fractures by pulling the limb. Transport the pet to the veterinarian immediately, supporting the injured part as best as you can.
1.The underlined word “substitute” in the first paragraph means something_________.
A. that is necessary
B. that can replace other things
C. that is familiar with us
D. that can calm people
2.What’s the suitable subtitle for the blank(空白處)?
A. Cutting
B. Breathing Stops
C. Poisoning
D. Suffering Heart Problems
3.If your pet is burned by chemicals, you should_________.
A. wash away the chemicals with saline
B. put an ice pack directly on the skin
C. bind up the cut with a bandage
D. get rid of them before washing
4.The passage is mainly about_________.
A. doing pet first aid
B. treating sick pets
C. dealing with an emergency
D. working as a veterinarian
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科目:高中英語 來源:2014-2015學(xué)年浙江重點(diǎn)中學(xué)協(xié)作體高三高考摸底測試英語試卷(解析版) 題型:單項(xiàng)填空
If I can help_______, I don’t like working late into the night.
A. so B. that
C. it D. them
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科目:高中英語 來源:2014-2015學(xué)年四川營山縣回龍中學(xué)高一6月階段測試英語試卷(解析版) 題型:單項(xiàng)填空
Since 1949, the people’s living standard _______, causing a big _______ in population.
A.has been raised; rise
B.has been rose; raise
C.has raised; rise
D.has raised; rose
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科目:高中英語 來源:2016屆山西榆社中學(xué)高三10月月考英語試卷(解析版) 題型:閱讀理解
Jimmy is an automotive mechanic, but he lost his job a few months ago. He has good heart, but always feared applying for a new job.
One day, he gathered up all his strength and decided to attend a job interview. His appointment was at 10 am and it was already 8:30. While waiting for a bus to the office where he was supposed to be interviewed, he saw an elderly man wildly kicking the tyre of his car. Obviously there was something wrong with the car. Jimmy immediately went up to lend him a hand. When Jimmy finished working on the car, the old man asked him how much he should pay for the service. Jimmy said there was no need to pay him; he just helped someone in need, and he had to rush for an interview. Then the old man said, “Well, I could take you to the office for your interview. It’s the least I could do. Please. I insist.” Jimmy agreed.
Upon arrival, Jimmy found a long line of applications waiting to be interviewed. Jimmy still had some grease on him after the car repair, but he did not have much time to wash it off or have a change of shirt. One by one, the applicants left the interviewer’s office with disappointed look on their faces. Finally his name was called. The interviewer was sitting on a large chair facing the office window. Rocking the chair back and forth, he asked, “Do you really need to be interviewed?” Jimmy’s heart sank. “With the way I look now, how could I possibly pass this interview?” he thought to himself.
Then the interviewer turned the chair and to Jimmy’s surprise, it was the old man he helped earlier in the morning. It turned out he was the General Manager of the company.
“Sorry I had to keep you waiting, but I was pretty sure I made the right decision to have you as part of our workforce before you even stepped into the office. I just know you’d be a trustworthy worker. Congratulations!” Jimmy sat down and they shared a cup of well-deserved coffee as he landed himself a new job.
1.What did Jimmy see on the way to the interview?
A. A friend’s car had a flat tyre
B. A wild man was pushing a car
C. A terrible accident happened
D. An old man’s car broke down
2.Why did the old man offer Jimmy a ride?
A. He was also to be interviewed
B. He needed a traveling companion
C. He always helped people in need
D. He was thankful to Jimmy
3.How did Jimmy feel on hearing the interviewer’s question?
A. He was sorry for the other applicants
B. There was no hope for him to get the job
C. He regretted helping the old man
D. The interviewer was very rude
4.What can we learn from Jimmy’s experience?
A. Where there is a will, there’s a way
B. A friend in need is a friend indeed
C. Good is rewarded with good.
D. Two heads are better than one
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