D
Some years ago factories had more freedom than they have now, and they did not need to be as careful as they must be today. They did not need to worry a lot about the safety of the new products (產(chǎn)品) that they developed. They did not have to pay much attention to the health and safety of the people who worked for them. Often new products were dangerous for the people who used them; often conditions in the work place had very bad effects on the health of the workers.
Of course sometimes there were real accidents which attracted the attention of governments and showed the need for changes. Also scientists who were doing research into the health of workers sometimes provided information which governments should pay attention to. At such times, there were inquiries(調(diào)查) into the causes of the accidents or the problems. New safety rules were often introduced as a result of these inquiries; however, the new rules came too late to protect the people who died or became seriously ill.
Today many governments have special departments which protect customers (顧客) and workers. In the U.S., for example, there is a department which tests new airplanes and gives warnings about possible problems. It also makes the rules that plane producers (生產(chǎn)商) must follow. Another department controls the foods and drugs that companies sell. A third department looks at the places where people work, and then reports any companies that are breaking the laws which protect the health and safety of workers. Of course, new government departments and new laws cannot prevent every accident or illness, but they are having some good results. Our work places are safer and cleaner than before. The planes and cars which we use for travel are better. Producers are thinking more about the safety and health of the people who buy and use their products.
67. Some years ago safety rules __________.
A. were put forward due to workers’ suggestions
B. came into being as a result of the workers’ needs
C. were introduced because many people were killed or seriously injured
D. were good enough to protect workers and customers
68. It can be inferred from the passage that in the past __________.
A. workers often got ill because of the poor working conditions
B. companies had less freedom to develop new products
C. many people were killed by dangerous products
D. factories were as careful as they are today
69. According to the passage, __________.
A. new laws have no good results at all
B. governments did not listen to scientists
C. governments paid no attention to the safety of products at all
D. in the past factories did not have to pay much attention to the health of workers
70. The main topic of the passage is __________.
A. conditions in the work place               B. the importance of government departments    
C. the freedom of factories                          D. the safety and health of workers and customers

Advertising can be a service to the customer. This is true when advertisements give reliable information about the goods advertised. Such information is needed if the customer is to make a sensible choice when he buys. It is useful in that it lets him know of the kinds of goods in the shops. Printed advertisements do this job best. Customers can collect them and compare them. They can be taken along to shops and their claims can be checked against the actual goods in the shops.
However, some advertisements are not very useful to the customer. Instead of helping him to sat­isfy his real needs, they set out to make him want things. They set out to create a need. These adver­tisements are cleverly done. The people who produce them understand our weaknesses. They set out to make us believe that what they advertise will make us cleverer, prettier and more handsome, if only we use it. Actually, it is our money they are after and we should be on guard.
Some advertisements mislead customers by using part of the truth to suggest something false, and it is skillfully made to give that idea to the careless reader, listener or viewer.
At its best advertising can be useful to the customer. At its worst it can mislead him. Many newspapers check on the goods for which the advertisements made claims. Most newspapers are very careful about the small advertisements, which try to sell goods directly to the readers by post. Many newspapers print information about this on their small advertisement pages. Advertising has become a very big business, and good firms in it do all they can to make sure it is conducted with some attention to truth. This is a help to the customer. But the best way is for customers to be on the lookout.
59. It can be inferred from the passage that advertisements can be useful if they ________.
A. how a long list of the goods advertised
B. give true information about goods        
C. tell customers what to buy
D. appear on TV and in newspapers at the same time
60. Advertisements that play on our weaknesses make us ________.
A. desire things we do not need              B. purchase the goods we need
C. attracted by them                       D. become loyal reader, listener or viewer
61. according to the text, which of the following is TRUE?
A. All advertising firms do not care to tell the truth about the goods they advertise.
B. All advertising firms only care to make money, as advertising is a big business.
C. Most advertising firms make sure that advertisements do not purposely cheat.
D. The advertised goods are often of poor quality.
62. The underlined word "They" refers to ________.
A. Goods        B. Customers            C. Shops               D. Advertisements

Advertising can be a service to the customer. This is true when advertisements give reliable information about the goods advertised. Such information is needed if the customer is to make a sensible choice when he buys. It is useful in that it lets him know of the kinds of goods in the shops. Printed advertisements do this job best. Customers can collect them and compare them. They can be taken along to shops and their claims can be checked against the actual goods in the shops.

However, some advertisements are not very useful to the customer. Instead of helping him to sat??isfy his real needs, they set out to make him want things. They set out to create a need. These adver??tisements are cleverly done. The people who produce them understand our weaknesses. They set out to make us believe that what they advertise will make us cleverer, prettier and more handsome, if only we use it. Actually, it is our money they are after and we should be on guard.

Some advertisements mislead customers by using part of the truth to suggest something false, and it is skillfully made to give that idea to the careless reader, listener or viewer.

At its best advertising can be useful to the customer. At its worst it can mislead him. Many newspapers check on the goods for which the advertisements made claims. Most newspapers are very careful about the small advertisements, which try to sell goods directly to the readers by post. Many newspapers print information about this on their small advertisement pages. Advertising has become a very big business, and good firms in it do all they can to make sure it is conducted with some attention to truth. This is a help to the customer. But the best way is for customers to be on the lookout.

59. It can be inferred from the passage that advertisements can be useful if they ________.

A. how a long list of the goods advertised

B. give true information about goods        

C. tell customers what to buy

D. appear on TV and in newspapers at the same time

60. Advertisements that play on our weaknesses make us ________.

A. desire things we do not need              B. purchase the goods we need

C. attracted by them                       D. become loyal reader, listener or viewer

61. according to the text, which of the following is TRUE?

A. All advertising firms do not care to tell the truth about the goods they advertise.

B. All advertising firms only care to make money, as advertising is a big business.

C. Most advertising firms make sure that advertisements do not purposely cheat.

D. The advertised goods are often of poor quality.

62. The underlined word "They" refers to ________.

A. Goods        B. Customers            C. Shops               D. Advertisements

Advertising can be a service to the customer. This is true when advertisements give reliable infor??mation about the goods advertised. Such information is needed if the customer is to make a sensible choice when he buys. It is useful in that it lets him know of the kinds of goods in the shops. Printed advertisements do this job best. Customers can collect them and compare them. They can be taken along to shops and their claims can be checked against the actual goods in the shops.

however, some advertisements are not very useful to the customer. Instead of helping him to sat??isfy his real needs, they set out to make him want things. They set out to create a need. These adver??tisements are cleverly done. The people who produce them understand our weaknesses. They set out to make us believe that what they advertise will make us cleverer, prettier and more handsome, if only we use it. Actually, it is our money they are after and we should be on guard.

Some advertisements mislead customers by using part of the truth to suggest something false, and it is skillfully made to give that idea to the careless reader, listener or viewer.

At its best advertising can be useful to the customer. At its worst it can mislead him. Many newspapers check on the goods for which the advertisements made claims. Most newspapers are very careful about the small advertisements, which try to sell goods directly to the readers by post. Many newspapers print information about this on their small advertisement pages. Advertising has become a very big business, and good firms in it do all they can to make sure it is conducted with some attention to truth. This is a help to the customer. But the best way is for customers to be on the lookout.

It can be inferred from the passage that advertisements can be useful if they ________.

A. how a long list of the goods advertised

B. give true information about goods          

       C. tell customers what to buy

D. appear on TV and in newspapers at the same time

Advertisements that play on our weaknesses make us ________.

A. desire things we do not need    B. purchase the goods we need

C. attracted by them       D. become loyal reader, listener or viewer

according to the text, which of the following is TRUE?

A. All advertising firms do not care to tell the truth about the goods they advertise.

B. All advertising firms only care to make money, as advertising is a big business.

C. Most advertising firms make sure that advertisements do not purposely cheat.

D. The advertised goods are often of poor quality.

The underlined word "They" refers to ________.

A. Goods       B. Customers               C. Shops               D. Advertisements

Advertising can be a service to the customer. This is true when advertisements give reliable infor­mation about the goods advertised. Such information is needed if the customer is to make a sensible choice when he buys. It is useful in that it lets him know of the kinds of goods in the shops. Printed advertisements do this job best. Customers can collect them and compare them. They can be taken along to shops and their claims can be checked against the actual goods in the shops.
however, some advertisements are not very useful to the customer. Instead of helping him to sat­isfy his real needs, they set out to make him want things. They set out to create a need. These adver­tisements are cleverly done. The people who produce them understand our weaknesses. They set out to make us believe that what they advertise will make us cleverer, prettier and more handsome, if only we use it. Actually, it is our money they are after and we should be on guard.
Some advertisements mislead customers by using part of the truth to suggest something false, and it is skillfully made to give that idea to the careless reader, listener or viewer.
At its best advertising can be useful to the customer. At its worst it can mislead him. Many newspapers check on the goods for which the advertisements made claims. Most newspapers are very careful about the small advertisements, which try to sell goods directly to the readers by post. Many newspapers print information about this on their small advertisement pages. Advertising has become a very big business, and good firms in it do all they can to make sure it is conducted with some attention to truth. This is a help to the customer. But the best way is for customers to be on the lookout.

1. 1.

   It can be inferred from the passage that advertisements can be useful if they ________.

   1. A.
      how a long list of the goods advertised
   2. B.
      give true information about goods
   3. C.
      tell customers what to buy
   4. D.
      appear on TV and in newspapers at the same time
2. 2.

   Advertisements that play on our weaknesses make us ________.

   1. A.
      desire things we do not need
   2. B.
      purchase the goods we need
   3. C.
      attracted by them
   4. D.
      become loyal reader, listener or viewer
3. 3.

   according to the text, which of the following is TRUE?

   1. A.
      All advertising firms do not care to tell the truth about the goods they advertise.
   2. B.
      All advertising firms only care to make money, as advertising is a big business.
   3. C.
      Most advertising firms make sure that advertisements do not purposely cheat.
   4. D.
      The advertised goods are often of poor quality.
4. 4.

   The underlined word "They" refers to ________.

   1. A.
      Goods
   2. B.
      Customers
   3. C.
      Shops
   4. D.
      Advertisements