Question

【題目】 Faced with greater competition, movie theaters have tried multiple experiments to upgrade the cinematic experience, including bigger and brighter screens and rumbling(折疊) seats. But a major challenge for exhibitors is to make the experience more attractive without depending on tricks.

One local theater, Regal L. A. Live, is experimenting with an idea that managers say strikes the right balance between so-called increase and sensory overload. The downtown L. A. theater plans to introduce Immersive Cinema Experience known as ICE technology in one of its auditoriums(禮堂) this fall.

The 190-seat auditorium will feature a traditional screen at the front, 1ike any other theater. But the audience will also have five LED screens on both sides that will flood moviegoers' peripheral (周圍的 ) vision with lights and colors based on what's playing on the main screen. For example, if you're watching a scene that takes place in the African desert, the LED might shower the audience with enveloping colors of sky-blue, sun-like yellow sand. But importantly, viewers won't have to turn their necks to catch any additional onscreen action. "When you' re watching the movie, you actually feel very absorbed into the film," said Shelby Russell, a manager at L. A. Live. "It strengthens the mood of each of the scenes."

Regal L. A. Live will be the first U. S. theater to employ the technology. Managers did not say how much tickets will cost, but like other previous formats such as Imax, they will be more expensive than standard admissions.

Other cinemas have tried to introduce some other formats as theaters face growing threats from popular media. Results have been mixed, though. 4DX, which uses seat movements, water and scent effects, operates in more than 620 theaters around the world. On the other hand, Barcoo Escape, a once promising idea for a three-screen theatrical design, failed to catch on. Shelby said the success of ICE theaters in France, where it competes with Imax, indicates well for its U. S. expansion. "The problem with other formats is that they distract the moviegoer from the film," Shelby said. "ICE appeals to a very large audience."

【1】What leads cinemas to experiment with new technology?

A.Expensive admissions

B.Growing competition

C.Mixed results of previous formats

D.The increasing number of moviegoers

【2】What does ICE use to upgrade cinematic experience?

A.Brighter colors

B.Rumbling seats

C.Multiple screens

D.Sweet-scented effects

【3】How do audience feel when watching films in an ICE cinema?

A.Absorbed into the movie

B.Distracted from the screens

C.Overloaded with excitement

D.Tired from turning their necks

【4】What can we infer from the last paragraph?

A.Imax failed to catch on in France.

B.ICE looks promising in the U.S.

C.Barcoo Escape is a popular design.

D.The use of 4DX is on the decline.

Answer 1

【答案】

【1】B

【2】C

【3】A

【4】B

【解析】

這是一篇說明文。文章講述了為了應(yīng)對日益激烈的競爭，美國洛杉磯的一家電影院引進(jìn)了ICE電影技術(shù)。同時(shí)文章詳述了ICE電影技術(shù)的特點(diǎn)以及它的前景。

【1】

細(xì)節(jié)理解題。根據(jù)文章第一段Faced with greater competition, movie theaters have tried multiple experiments to upgrade the cinematic experience（面對更大的競爭，影院嘗試了多種試驗(yàn)來提升電影體驗(yàn)）可知，是“不斷增加的競爭”導(dǎo)致電影院嘗試新技術(shù)。故選B項(xiàng)。

【2】

細(xì)節(jié)理解題。根據(jù)文章第三段The 190-seat auditorium will feature a traditional screen at the front, 1ike any other theater. But the audience will also have five LED screens on both sides that will flood moviegoers' peripheral vision with lights and colors based on what's playing on the main screen（這個(gè)有190個(gè)座位的禮堂將以傳統(tǒng)的屏幕為特色，與其他劇院一樣。不過，兩邊觀眾也會有5個(gè)LED屏幕，根據(jù)主屏幕上播放的內(nèi)容，用燈光和顏色來照亮觀眾的周邊視野）可知，ICE主要是用多屏幕來提升電影院的體驗(yàn)。故選C項(xiàng)。

【3】

細(xì)節(jié)理解題。根據(jù)第三段For example, if you're watching a scene that takes place in the African desert, the LED might shower the audience with enveloping colors of sky-blue, sun-like yellow sand. But importantly, viewers won't have to turn their necks to catch any additional onscreen action. "When you’re watching the movie, you actually feel very absorbed into the film," said Shelby Russell, a manager at L. A. Live. "It strengthens the mood of each of the scenes"（例如，如果你正在觀看一個(gè)發(fā)生在非洲沙漠的場景，LED可能會向觀眾灑下天藍(lán)色、陽光般的黃色沙子。但重要的是，觀眾不必扭著脖子去看屏幕上的動作�！爱�(dāng)你看這部電影的時(shí)候，你會覺得自己沉浸其中�！甭迳即�Live的經(jīng)理Shelby Russell說，“它增強(qiáng)了每個(gè)場景的情緒”）可知，觀看ICE電影院的電影時(shí)，在LED的幫助之下。觀眾容易沉浸其中，可以增強(qiáng)每個(gè)場景觀眾的感同身受。故選A項(xiàng)。

【4】

推理判斷題。根據(jù)文章最后一段可知，在闡述了ICE和其他的電影形式對比后，Shelby said the success of ICE theaters in France, where it competes with Imax, indicates well for its U. S. expansion. "The problem with other formats is that they distract the moviegoer from the film," Shelby said. "ICE appeals to a very large audience."（Shelby說，ICE影院在法國與Imax競爭的成功，表明了它在美國的擴(kuò)張是良好。Shelby說:“其他格式的問題是，它們分散了觀眾對電影的注意力。”“ICE吸引了很多觀眾�！保┛芍�，在美國，ICE的前景是不錯(cuò)的。故選B項(xiàng)。