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If you've ever seen a James Bond movie,you'll know that the hero gets around in a smart Aston Martin car. Even if you know full well that you could never afford such an expensive vehicle, you don't forget the name, or the car.
  Why? You have been affected by product placement.
  Companies pay a film to place their products in the movie. Product placement took off in the West in the 1980s and is now catching on in China. Two Hunan Satellite TV dramas are recent examples:Ugly Wudi and Let's Go Watch the Meteor Shower (《一起去看流星雨》).
  Shampoo, mobile phones, cars and fitness centers–anything can be product-placed. Advertisers value the mass appeal of the movies, knowing that a successful film can showcase their goods to hundreds of thousands of viewers. But when product placement takes over, artistic considerations can take a back seat.
  Cai Zhiyong has been product-placing for years. The Beijing-based advertiser admits there is a conflict between art and business. He explains the way one ad works. In If You are the One (《非誠勿擾》), the actress Shu Qi plays a flight attendant. The movie contains product placement for airline companies.
  Cash-strapped filmmakers often have to give less consideration to the quality of their work because they need money from advertisers. In the original story for Meteor Shower, the heroine's mother owned an ice cream shop. But no ice cream company wanted to sponsor (贊助) the film. For this reason, the story was changed. In the film the man drinks 20 cups of milk tea instead of eating ice cream.
  So you may see the power of business over the movies, since the script (劇本) was perhaps written so that a product could be placed-whether it was ice cream or milk tea.
小題1:James Bond movies are mentioned in the first paragraph to show_________.
A.how popular James Bond is B.how great the Aston Martin car is
C.how to make a movie more artistic D.how effectively product placement works
小題2:Product placement can have a bad effect on the_________ of a movie.
A.atmosphere B.mass appeal C.box-office success D.artistic value
小題3:What does the underlined word "cash-strapped" in Paragraph 6 probably mean?
A.Short of money. B.Wasting a lot of money.
C.having enough money. D.Trying to save money.
小題4:We can learn from the example of Meteor Shower that__________.
A.business has a big say in the movie
B.the original story was not suitable for a movie
C.filmmakers are only concerned about making money
D.milk tea is more popular than ice cream

小題1:D
小題1:D
小題1:A
小題1:A
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科目:高中英語 來源:不詳 題型:閱讀理解

Flight Distance
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Critical Distance
Critical distance apparently is present wherever and whenever there is a flight reaction. “Critical distance” includes the narrow zone separating flight distance from attack distance. A lion in a zoo will flee from an approaching man until it meets a barrier that it cannot overcome. If the man continues the approach, he soon penetrates(穿過,透過)the lion’s critical distance, at which point the cornered lion turns back and begins slowly stalk(逼近)the man.
Social Distance
Social animals need to stay in touch with each other. Loss of contact with the group can be fatal (致命的)for a variety of reasons including exposure to enemies. Social distance is not simply the distance at which an animal will lose contact with his group --- that is, the distance at which it can no longer see, hear, or smell the group --- it is rather a psychological distance, one at which the animal apparently begins to feel anxious when it goes beyond its limits. We can think of it as a hidden band that contains the group.
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A.Distance between animals of the same species before escaping.
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C.Distance between an animal and its enemy before escaping
D.Distance between certain animal species before escaping.
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A.social distance is not always needed
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C.humans are different from animals in social distance
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小題2:
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小題4:
A.wentB.livedC.stayedD.left
小題5:
A.storiesB.booksC.banksD.jobs
小題6:
A.defendedB.stolenC.preservedD.reacted
小題7:  
A.prisonB.homelandC.neighbourhoodD.jungle
小題8:
A.readB.writeC.tellD.take
小題9:
A.likedB.believedC.continuedD.stopped
小題10:
A.familiesB.storiesC.fantasiesD.deeds
小題11:  
A.thingsB.writersC.peopleD.readers
小題12:  
A.likeB.asC.toD.for
小題13:  
A.veryB.lessC.soD.much
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科目:高中英語 來源:不詳 題型:完形填空

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A.preciouslyB.uncertainlyC.indefinitelyD.currently
小題2:
A.forB.underC.overD.in
小題3:
A.soB.moreoverC.butD.therefore
小題4:
A.evenB.hardlyC.stillD.ever
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A.promoteB.exceedC.conductD.predict
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A.problemB.impactC.benefitD.result
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A.setB.buildC.rankD.publish
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科目:高中英語 來源:不詳 題型:閱讀理解

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What can we learn from Paragraph 3?  
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科目:高中英語 來源:不詳 題型:完形填空

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小題1:..
A.assignmentB.question C.suggestionD.solution
小題2:.
A.sorryB.regretfulC.thankfulD.responsible
小題3:.
A.gave inB.handed inC.put off D.called off
小題4:..
A.strongB.kindC.differentD.humorous
小題5:..
A.oftenB.usuallyC.seldomD.ever
小題6:..
A.because B.though C.as D.since
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A.encouragedB.discouragedC.cheeredD.praised
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小題9:.
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小題10:..
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小題11:..
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小題12:..
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小題13:..
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科目:高中英語 來源:不詳 題型:閱讀理解

When you don’t speak, you may be still communicating. It is true that you may not wish to say anything. But your very silence may show your wish to be left alone or to stay uninvolved, which is the message you want to send.
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Body language serves a variety of purpose. Firstly it can replace verbal communication, as with the use of gesture. Secondly, it can modify (修飾) verbal communication. Loudness and tone of voice is an example here. Thirdly it regulates social interaction: turn taking is largely governed by non-verbal signals. Fourthly it conveys our emotions. Finally it conveys our attitude towards ourselves and towards the people we are communicating with. This is particularly important for successful cross-cultural communications.
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A.continueB.complainC.communicateD.compete
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A.the fact that body language serves a variety of purposes
B.the fact that body language can modify verbal communication
C.the fact that body language regulates social interaction
D.the fact that body language conveys our attitude
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A.from culture to cultureB.from year to year
C.from time to timeD.from person to person
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科目:高中英語 來源:不詳 題型:閱讀理解

Based on cultural traditions and the changing face of contemporary British communities, the Festival of Muslim Cultures joins young people from Muslim and non-Muslim backgrounds together through the creation of innovative(創(chuàng)新的), high quality cultural activities.
We have been working with arts and educational institutions across the UK to promote the mainstreaming of Muslim cultures within UK everyday life. The Festival was created out of the need to encourage a better understanding between Muslims and non-Muslims, to promote respect for Muslim cultures and to show how culture creates the pathways that connect us all together.
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For more information about the Festival, please click on another page: Who’s Who.
小題1:The best title of this passage would be _______.
A.Welcome to the Celebration of Muslim Cultures
B.The History and Development of Muslim Cultures
C.The Exhibition of “Beyond the Palace Walls”
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A.To promote people’s respect for Muslim cultures.
B.To show to people how cultures join the people together.
C.To try to change the beliefs of various religions.
D.To make Muslims and non-Muslims understand each other better.
小題3:This passage was probably taken from _________.
A.a websiteB.a newspaperC.a book D.a magazine

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科目:高中英語 來源:不詳 題型:閱讀理解

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小題1: Deserts ________.
A.never have any plants or animals in them
B.can all be turned into good land before long
C.are becoming smaller and smaller
D.get very little rain
小題2: Small green plants are very important to dry places because __________.
A.they don’t let the sun make the earth even drier
B.they don’t let the wind blow the soil away
C.they hold water
D.All of the above.
小題3: After reading this passage, we learn that __________.
A.plants can keep dry land from becoming desert
B.it is good to get rid of the grass in the deserts
C.all places without much rain will become deserts
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