57. Which of the following can be inferred from the passage?
A. The two girls are in fact employed by the Lorenzo Bertolla Company.
B. The MTV generation tends to be more easily influenced by ads.
C. Traditional advertising is becoming less effective because it's too direct.
D. Undercover marketing will surely be banned soon by the government.
56. Lorenzo Bertolla is __________.
A. a very popular male singer B. an advertising agency
C. a clothing company in Rome D. the brand name of a sweater
55. The two attractive young women were talking so that they could ________.
A. get the sweater at a lower price B. be heard by people around
C. be admired by other shoppers D. decide on buying the sweater
68. Where will we most probably find the article?
A. In a newspaper. B. In a magazine.
C. In a text book D. In a survey.
答案 65.B 66.D 67.D 68.A
Passage 2
(湖北省宜昌市一中2009屆高三5月仿真模擬考試B篇)
You're in a department store and you see a couple of attractive young women looking at a sweater. You listen to their conversation:
"I can't believe it--a Lorenzo Bertolla! They are almost impossible to find. Isn't it beautiful? And it's a lot cheaper than the one Sara bought in Rome."
They leave and you go over to see this incredible sweater. It's nice and the price is right. You've never heard of Lorenzo Bertolla, but those girls looked really stylish. They must know. So, you buy it. You never realize that those young women are employees of an advertising agency. They are actually paid to go from store to store, talking loudly about Lorenzo BertoHa clothes.
Every day we notice what people are wearing, driving and eating. If the person looks cool, the product seems cool, too. This is the secret of undercover marketing. Companies from Ford to Nike are starting to use it.
Undercover marketing is important because it reaches people that don't pay attention to traditional advertising. This is particularly true of the MTV generation----consumers between the age of 18 and 34. It is a golden group. They have a lot of money to spend, but they don't trust ads.
So advertising agencies hire young actors to "perform" in bars and other places where young adults go. Some people might call this practice misleading, but marketing executive Jonathan Ressler calls it creative. "Look at traditional advertising. Its effectiveness is decreasing."
However, one might ask what exactly is "real" about of young women pretending to be enthusiastic about a sweater? Adverting executives would say it's no less real than an ad. The difference is that you know an ad is trying to persuade you to buy something. You don' t know when a conversation you overhear is just a performance.
67. We can learn from the passage that ____.
A. the problem of student suicides is getting worse according to a research on the accurate statistics
B. teachers have enough ability to sense the emotional distress of students
C. parents place neither pressure nor care on their children
D. both teachers and parents should learn more to deal with the problem of student suicides.
66. The 16-year-old girl committed suicide because ______.
A. she did not tied back her hair as required
B. she couldn’t get high mark in the exam
C. she had an unpleasant talk with her mother
D. she wasn’t allowed to attend the examination
Passage 1
(湖北省新洲區(qū)實(shí)驗(yàn)高中2009屆高三5月檢測B篇)
SHANGHAI, June 7(AP)-A 16-year-old girl's suicide after she was barred from a key exam draw attention to increasing worries over academic pressures, as millions of Chinese students began annual college entrance tests on Wednesday.
The three-day exam, viewed as important to future career and financial success, has a record 9.5 million high school students across China competing for just 2.6 million university places. For kids and parents alike, it's a difficulty that experts say causes extreme emotional distress. "Pressure from study and exams is a top reason for psychological problems among Chinese youth," said Jin Wuguan, director of the Youth Psychological Counseling Center at Shanghai's Ruijin Hospital.
In China's increasingly success oriented, pressure-cooker cities, academic stress is seen as a rising cause of youth suicides and even murders of parents by children who are driven crazy by intolerable pressure to perform.
According to her family and newspaper accounts, 16-year-old Wu Wenwen drowned herself after she was stopped at the exam room door because her hair wasn't tied back as her school required. Returning in tied hair, she was then told the end-of-term exam had already started and she was too late to take it. In tears, Wu called her mother, and then disappeared. Her body was found the same night in a nearby lake.
China doesn't keep comprehensive statistics on student suicides, but Jin said health care professionals see the problem worsening, even among elementary students. Most Chinese schools still lack advisers and teachers receive little training in spotting symptoms of emotional distress, Jin said. Parents are little help, often piling on pressure while ignoring their children's emotional development, he said. "It's a basic unwillingness or inability to recognize and deal with with emotional problems," Jin said.
Wang Yufeng, of Peking University's Institute of Mental, estimates the rate of emotional disorders such as depression among Chinese students under age 17 at up to 32 percent , a total of 30 million students.
Others say that figure may be as high as 50 percent. A survey last year by the government's China Youth and Children Research Center showed 57.6 percent of students felt highly distressed by academic pressures.
65. What is the function of the first paragraph?
A. To explain the meaning of academic pressures.
B. To lead to the main topic.
C. To describe the girl’s suicide.
D. Tell how important the college entrance tests are.
75. What is the author' a opinion about the sudden change in teenage children?
A. Parents have no choice but to try to accept it.
B. Parents should pay still sore attention to the change.
C. Parents should work more closely with school teachers.
D. Parents are at fault for the change in their children.
答案 71.A 72.A 73.D 74.D 75.A
74. From the second example we can infer that the parents of the two daughters ______.
A. pay no attention to them B. are too busy to look after them
C. have come to hate them D. feel helpless to do much about them
73. The boy on the sofa would most probably be described as ______.
A. lazy B. quiet G. unusual D. rude
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